Event aftermovie
An event aftermovie is an edited film of a conference, launch or customer day, bought by marketing, that shows the people who were not in the room what happened in it.
The specification
Gives an event a second life beyond the room. Bracketed values are set against your own plan at the audit.
- Slate
- [Runtime]
- System
- Sell
- Stage
- 1 · Awareness
- Buying centre
- Marketing
- Crew
- Shoot
- Formats
- 16:9, 1:1, 9:16
- Measured at
- M0
- Price band
- ₹50,000–1,00,000 ex-GST
The pressure it answers
A company spends a quarter’s marketing budget on a stand, a launch or a customer day, and reaches the two hundred people who walked past it. The photographs go into a folder. Six weeks later nobody outside the marketing team can say what the event was for, and the next one is budgeted against a number nobody has.
An event aftermovie is scoped before the event, not after it. We agree what the film has to say while the running order is still being written, cover the day against that rather than against everything, and cut the pillar and its three derivatives from the same footage.
It ships measured at M0 — a monthly view and retention report, and you configure nothing. It does not carry a pipeline stage, and no lead is attributed to it. An awareness asset measured as a pipeline asset produces a number with nothing behind it, and that is a number this site does not publish.
What ships
Every asset delivers to the same convention, whichever tier it is built under. Masters are kept 90 days and Frame.io is the only review surface.
Pillar
1 × aftermovie, [runtime]
Derivatives
3 cutdowns, 16:9, 1:1 and 9:16
Crew
1 shoot day at the event
Revisions
As the retainer tier specifies
Masters kept
90 days
How it is measured
We specify the tracking and verify it once at handover. You configure your own CRM. We never hold admin credentials.
| Level | What you get | We specify | You configure |
|---|---|---|---|
| M0 | You see what was watched | We specify where assets are hosted and the monthly view and retention report format. | You configure nothing. Included in every retainer. |
An event aftermovie is an awareness asset measured at M0. It does not carry a stage of your pipeline, and no lead is attributed to it.
What this asset does not do.
No revenue figure is attributed to this asset.
No lead or attendance figure attributed to the film.
No claim that it belongs to a pipeline stage — it is an awareness asset and is scoped as one.
What you pay
₹50,000–1,00,000 ex-GST
+ 18% GST for Indian entities · export of services zero-rated
Quoted as MBD §11, one-time projects, ex-GST writes it, and included in the scope of a retainer where one is running.
Event aftermovie, answered plainly
What is an event aftermovie?
An event aftermovie is an edited film of a conference, launch or customer day, bought by marketing, that shows the people who were not in the room what happened in it. LowLightKing treats it as an awareness asset rather than as a pipeline asset, and scopes it that way.
Who buys an event aftermovie?
Marketing buys the event aftermovie, against an event that is already budgeted. It is the asset most often commissioned late, which is the one thing that reliably limits what can be captured.
How is an event aftermovie measured?
An event aftermovie is measured at M0, which means you see what was watched through a monthly view and retention report. It does not carry a pipeline stage and no lead is attributed to it, because an awareness asset measured as a pipeline asset is a number with nothing behind it.
How is an event aftermovie priced?
An event aftermovie is quoted at ₹50,000 to ₹1,00,000 ex-GST as a one-time project, covering one shoot day at the event, the pillar film and three derivatives. 18 percent GST applies to Indian entities and export of services is zero-rated.
₹10,000. Credited against month one.
Forty-five minutes. We review your current video and web presence, name three gaps mapped to funnel stages, and show you live view data from your own audit video, hosted on our Vidyard, so you see the measurement working before you buy it. You leave with a three-video plan and a Starter quote against it.
+ 18% GST for Indian entities · export of services zero-rated
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