Hire

LowLightKing helps talent leads win senior engineers who are weighing a return to Kerala, and GCC hires against firms in larger metros, by building the employer-brand asset and measuring it where hiring is decided: the careers page and the application source.

An employer-brand film, delivered in weeks, bought on HR's budget.

You are hiring senior people who are deciding whether to come back to Kerala, and staffing GCC mandates against firms in larger metros. They will decide on what they can see about you.

Entry product

Employer branding film, 90–150s · ₹80,000–1,50,000 ex-GST

Then

Culture and day-in-the-life series, role-specific assets, on a Starter retainer

Measured at

M0 at the careers page and the application source

+ 18% GST for Indian entities · export of services zero-rated

Applicant-tracking systems do not carry video viewing to the candidate record. The talent funnel is measured at the careers page and the application source, and we will not imply otherwise.

What gets built, and where it works

Three assets on the talent funnel, bought by HR on HR’s budget. All three are measured at the careers page and the application source. Prices are on the pricing page.

Every Hire asset, its stage, the buying centre that pays for it, and the level it is measured at.
Stage	Asset	Buyer	Job	Crew	Measured at
Talent funnel	Employer branding film 90–150s	HR · Talent	Wins senior people deciding whether to come back to Kerala	Shoot	M0
Talent funnel	Culture and day-in-the-life series	HR · Talent	Shows a candidate the team they would join	Shoot	M0
Talent funnel	Role-specific requisition asset	HR · Talent	Fills one open requisition rather than the brand	Shoot	M0

Every pillar asset yields 16:9, 1:1 and 9:16 cutdowns. They are derivatives of a business asset, never a social-content retainer.

(Formats)

What each one looks like

One frame per asset on the talent funnel, at the delivery ratio. The frame is the format, not a project: a client is named only with written consent.

Employer branding film 90–150sM0Talent funnel

HR · Talent

A shared office kitchen after hours with two people talking at the far end — Culture and day-in-the-life seriesM0Talent funnel

HR · Talent

A single empty desk in a dim office bay with one lamp left on — Role-specific requisition assetM0Talent funnel

HR · Talent

Three jobs. One retainer.

Every retainer is one or more of these. Three budget holders, three trigger events, three ways into the same account.

Sell

Videos that get replies, shorten sales cycles and survive procurement.

Outbound explainers, product demos, proof films, capability walkthroughs and proposal walkthroughs, each mapped to the stage of your pipeline where it does its job.

How selling is measured

Hire

Videos that win senior people who are deciding whether to come back to Kerala.

Employer-brand films, culture and day-in-the-life series, and role-specific assets for a live requisition, bought by HR on HR's budget.

You are reading this one.

Scale

Videos that take the repetition out of onboarding and internal communication.

Training and SOP libraries, product knowledge and town halls, measured at completion in the LMS you already run, not as attribution in a CRM.

How scaling is measured

Every business asset we build

₹10,000. Credited against month one.

Forty-five minutes. We review your current video and web presence, name three gaps mapped to funnel stages, and show you live view data from your own audit video, hosted on our Vidyard, so you see the measurement working before you buy it. You leave with a three-video plan and a Starter quote against it.

+ 18% GST for Indian entities · export of services zero-rated

What happens in the forty-five minutes

If the form does not load, write to productions@lowlightking.com or call +91 99953 70707.