Personalised sales video kit
A personalised sales video kit is a set of branded openers, closers, backgrounds and written rules that lets a sales representative record a prospect-specific video without commissioning one.
The specification
Makes rep-to-prospect video repeatable without us. Bracketed values are set against your own plan at the audit.
- Slate
- [Runtime]
- System
- Sell
- Stage
- 0 · Outbound
- Buying centre
- Sales
- Crew
- Remote
- Formats
- 16:9, 1:1, 9:16
- Measured at
- M1
- Price band
- Quoted at the audit
The pressure it answers
Rep-to-prospect video works and does not scale. Every recording either waits on a production request or gets made on a laptop camera against a kitchen wall, and the two versions of the company that reach a prospect look nothing like each other. The rep who records most is usually the rep who cares least what it looks like.
A sales video kit is the one asset on this list that is bought so that we are not needed again. We build the openers, the closers and the backgrounds once, write the rule set that keeps a hundred rep recordings looking like one company, and hand the whole thing over.
What the reps record with it is measured the same way a produced asset is. We specify the events, the thresholds and the naming convention so a rep-recorded video lands in the same field in the CRM as anything else we build, and we verify the signal once at handover.
Every pillar asset yields 16:9, 1:1 and 9:16 cutdowns. They are derivatives of a business asset, never a social-content retainer.
What ships
Every asset delivers to the same convention, whichever tier it is built under. Masters are kept 90 days and Frame.io is the only review surface.
Kit
Openers, closers, lower thirds and backgrounds
Rule set
Written, one page, for the reps
Formats
16:9, 1:1 and 9:16
Training
[One session, remote]
Masters kept
90 days
How it is measured
We specify the tracking and verify it once at handover. You configure your own CRM. We never hold admin credentials.
| Level | What you get | We specify | You configure |
|---|---|---|---|
| M1 | Your reps know who watched | We specify which events fire, the thresholds, the naming convention, the embed method and the rep-alert rule. | You configure the connector and the alert rule. Measurement Blueprint, one-time. |
A sales video kit is a system, not an asset. It reports nothing on its own. What it produces is measured at M1 through the tool your reps record in.
What this asset does not do.
No reply-rate figure is attributed to this kit.
No claim about how many videos a team will record.
No promise that it removes the need for a written follow-up.
What you pay
Quoted at the audit
+ 18% GST for Indian entities · export of services zero-rated
This asset is scoped against your own plan at the audit and quoted there. A rate for one asset without the set it belongs to is a number with nothing behind it, which is why the Measurement Blueprint is quoted the same way rather than listed.
Personalised sales video kit, answered plainly
What is a personalised sales video kit?
A personalised sales video kit is a set of branded openers, closers, backgrounds and written rules that lets a sales representative record a prospect-specific video without commissioning one. LowLightKing builds the kit once, and the reps use it without us, which is the whole point of the asset.
Who buys a personalised sales video kit?
Sales owns the kit, because the reps are the people who use it and the reply rate on their own outbound is the number it exists to move. It is bought once rather than per video, which is what separates it from every other asset on this list.
How is a personalised sales video kit measured?
The kit itself reports nothing. What the reps record with it is measured at M1, through the recording tool they already use. LowLightKing specifies the events, the thresholds and the naming convention so that a rep-recorded video lands in the same place in the CRM as a produced one.
Does a sales video kit need a shoot day?
A personalised sales video kit is built remotely. There is no shoot day, no crew and nobody from your team on camera during the build. The reps appear in what they record afterwards, which is the asset the kit exists to make repeatable.
₹10,000. Credited against month one.
Forty-five minutes. We review your current video and web presence, name three gaps mapped to funnel stages, and show you live view data from your own audit video, hosted on our Vidyard, so you see the measurement working before you buy it. You leave with a three-video plan and a Starter quote against it.
+ 18% GST for Indian entities · export of services zero-rated
If the form does not load, write to productions@lowlightking.com or call +91 99953 70707.